Staff layoffs via email, no working from home, bankruptcy, paying for Blue Ticks, these are just a few of the news headlines since Elon Musk took over Twitter.
Mr Musk began firing thousands of Twitter staff last week as part of cost-cutting measures and told workers in his first address to them on Thursday that he was banning remote working and that “difficult times” lay ahead and which might end with the collapse of the social media platform if they cannot find new ways of making money.
“Without significant subscription revenue, there is a good chance Twitter will not survive the upcoming economic downturn,” he said.
A number of advertisers are said to have paused advertising with Twitter – the company’s biggest source of revenue – over the ongoing disarray at the firm.
Regulators in the US have now said they are watching events at Twitter with “deep concern” and warned Mr Musk that no chief executive is “above the law”.
